{"id":3996,"date":"2026-10-20T15:36:52","date_gmt":"2026-10-20T15:36:52","guid":{"rendered":"https:\/\/aerca.org.ar\/asociacion-empresarios\/?p=3996"},"modified":"2026-10-20T15:36:54","modified_gmt":"2026-10-20T15:36:54","slug":"sumamos-nuevas-herramientas-de-innovacion-para-resolver-desafios-empresariales","status":"publish","type":"post","link":"https:\/\/aerca.org.ar\/asociacion-empresarios\/sumamos-nuevas-herramientas-de-innovacion-para-resolver-desafios-empresariales\/","title":{"rendered":"Sumamos nuevas herramientas de innovaci\u00f3n para resolver desaf\u00edos empresariales"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Desde AERCA, en conjunto con la Universidad Nacional de Villa Mar\u00eda (UNVM), lanzamos durante este mes de octubre las convocatorias para los programas Ideat\u00f3n y eXpande. La implementaci\u00f3n de ambas propuestas tiene como objetivo proveer a nuestro entramado productivo local de instrumentos t\u00e9cnicos y operativos para que las empresas logren superar problem\u00e1ticas reales, desarrollar nuevos modelos de negocio y consolidar su crecimiento.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El primer programa, denominado<strong> Ideat\u00f3n Villa Mar\u00eda,<\/strong> es una jornada de innovaci\u00f3n abierta prevista para el pr\u00f3ximo 5 de noviembre. Las organizaciones locales tienen tiempo hasta el 23 de octubre para postular desaf\u00edos operativos, comerciales o tecnol\u00f3gicos, los cuales ser\u00e1n analizados por equipos de estudiantes, investigadores y p\u00fablico general para dise\u00f1ar soluciones espec\u00edficas. Esta herramienta resulta estrat\u00e9gica para las pymes porque les permite obtener respuestas externas frente a obst\u00e1culos internos, optimizando sus procesos de manera eficiente y sin necesidad de desviar recursos de su actividad principal. <br><a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSeDQFSmWLWuCKEW6P4_7Up0bc9iJ30GCAq-1vFtOiSccPOwhw\/viewform\" data-type=\"link\" data-id=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSeDQFSmWLWuCKEW6P4_7Up0bc9iJ30GCAq-1vFtOiSccPOwhw\/viewform\">Clic para cagar desaf\u00edos <\/a>| <a href=\"https:\/\/extension.unvm.edu.ar\/?p=30943\" data-type=\"link\" data-id=\"https:\/\/extension.unvm.edu.ar\/?p=30943\">clic para m\u00e1s informaci\u00f3n<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por otro lado, eXpande consiste en un programa de incubaci\u00f3n intensiva orientado a startups, Empresas de Base Cient\u00edfico-Tecnol\u00f3gica (EBCT) y firmas tradicionales que busquen innovar. La iniciativa, que recibe postulaciones hasta el 30 de octubre, contempla cinco meses de formaci\u00f3n t\u00e9cnica y mentor\u00edas con especialistas, y culmina con un Demo Day ante inversores pautado para marzo de 2027. Este instrumento beneficia a todo el sector productivo, permitiendo que tanto empresas consolidadas como nuevos proyectos cuenten con la estructura, el acompa\u00f1amiento institucional y el asesoramiento experto necesarios para lograr la validaci\u00f3n de sus desarrollos y su posterior escalamiento comercial.<br><a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSdvI2uDpsizT3a6ksd88yto_UJRo-hRx8vw8baO1ldXwjcDQA\/viewform\" data-type=\"link\" data-id=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSdvI2uDpsizT3a6ksd88yto_UJRo-hRx8vw8baO1ldXwjcDQA\/viewform\">Clic para cagar desaf\u00edos<\/a> | <a href=\"https:\/\/extension.unvm.edu.ar\/?p=30955\" data-type=\"link\" data-id=\"https:\/\/extension.unvm.edu.ar\/?p=30955\">clic para m\u00e1s informaci\u00f3n<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Junto a la UNVM, abrimos las inscripciones para Ideat\u00f3n y eXpande, dos programas destinados a aportar soluciones concretas a los obst\u00e1culos corporativos e incubar proyectos tecnol\u00f3gicos de la regi\u00f3n.<\/p>\n","protected":false},"author":5,"featured_media":3997,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-3996","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sumamos nuevas herramientas de innovaci\u00f3n para resolver desaf\u00edos empresariales - AERCA<\/title>\n<meta name=\"robots\" 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